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burgdigital: Your Akeneo experts

Akeneo: Manage product data efficiently

Akeneo PIM offers you the perfect platform to manage product data centrally, improve its quality and prepare it efficiently for all sales channels. In this way, you create the basis for a consistent brand presence and an optimal customer experience.

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Manage product data centrally

Success in e-commerce with Akeneo

Consistent and high-quality product information is essential in e-commerce. As one of the world's leading PIM solutions, Akeneo offers companies a central platform for managing, enriching and distributing product data across all channels.

With its user-friendly interface and automation functions, Akeneo simplifies the maintenance of large product catalogs - ideal for extensive product ranges and international markets. The result: a high-quality product experience that strengthens the customer journey and brand values. Akeneo is therefore an indispensable tool for modern and efficient product data management.

Versatile features for all company sizes

Why Akeneo? The most important advantages

The Akeneo PIM system offers numerous functions that enable medium-sized and large companies to optimize their product data management. With multichannel capability, internationalization and an intuitive user interface, it increases productivity and adapts flexibly to different company requirements.

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Centralized management of product data

Centralized product data in Akeneo ensures consistent information on all channels and reduces errors.

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Optimized
data quality

Improved workflows, data structures and validation rules increase conversion rates.

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Multichannel
capability

Efficient and consistent provision of product data for online stores, marketplaces and print materials.

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Support for international markets

Support for multiple languages and localizations for ideal product data adaptation to different target markets.

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Efficient
collaboration

The role and user management in Akeneo promotes cross-team working and ensures access to all relevant information.

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Scalability &
Flexibility

The open source architecture enables individual customizations and seamless integrations for any size of company.

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User-friendliness & efficiency

An intuitive interface and automated processes allow you to work efficiently without IT knowledge and save valuable time.

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Analysis &
Reporting

Monitor and optimize the quality and completeness of product data through detailed analyses and reports.

Powerful combination for your e-commerce

Akeneo and Shopware 6

Shopware 6 is one of the leading e-commerce platforms known for its flexibility, modern architecture and intuitive user interface. By seamlessly combining Shopware and Akeneo PIM, you create a central solution that optimizes both your product data management and your sales processes. Synchronization between the two systems ensures consistent and up-to-date product information - across all channels.

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Automated synchronization

With the integration, product information, images, descriptions and other data are transferred directly from Akeneo to your Shopware 6 backend. Changes or updates in Akeneo are therefore immediately visible in your store without the need for manual adjustments.

Faster time to market

New products and product changes can go live in the shortest possible time. This is a decisive competitive advantage, especially in dynamic markets.

Flexibility for multichannel commerce

Shopware 6 offers a high degree of adaptability for different sales channels. In combination with Akeneo, you can provide channel-specific product information - whether for your online store, marketplaces such as Amazon or social commerce platforms.

Consistent product data

Thanks to centralized management in Akeneo, all product information, from technical details to translations, is consistent and complete. This quality is mirrored directly in Shopware 6, which not only improves the user experience, but also increases your conversion rates.

Optimized internationalization

Akeneo supports the management of multilingual and localized content. Shopware 6 uses this data to create internationally optimized store frontends that are perfectly tailored to the needs of local markets.

Improved SEO and performance

With high-quality and well-structured product data from Akeneo, you benefit from better rankings in search engines. At the same time, Shopware 6 ensures a high-performance display of this content in the frontend.

Digital strategies for furniture retailers - with digital marketing, e-business and POS

Multichannel & omnichannel commerce in the furniture trade

Furniture stores today face the challenge of effectively combining digital processes and personal advice. Our industry solution combines XcalibuR, your store system and HubSpot to create an end-to-end solution - for configuration, sales and customer contact across all channels.

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PIM implementation with expert support

Our services as your Akeneo partner

The introduction of a PIM system such as Akeneo requires experience and a clear strategy. As an experienced digital agency , we provide you with comprehensive support - from implementation to long-term optimization of your product data management. Our expertise ensures smooth integration and a sustainable increase in efficiency.

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Needs analysis and consulting

Analysis of your requirements and customized strategy development.

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Implementation and data migration

Setup and configuration of Akeneo, including data migration.

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Integration in
Shopware 6

Connection to Shopware 6 and other systems via APIs or interfaces.

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Training and
support

Introduction to the efficient use and ongoing support of your PIM solution.

Many years of experience & interdisciplinary team

Why you should rely on Akeneo with us

Akeneo is a powerful tool for centrally managing product data and effectively integrating it into various sales channels. However, without the necessary know-how, implementing and using the system can be complex and time-consuming.

Expert support for your Akeneo solution

This is exactly where we at burgdigital provide support: with our interdisciplinary team, we have extensive experience in the implementation and optimization of Akeneo.

We take care of the technical setup, the individual adaptation to your business processes and the ongoing optimization - so that you can benefit from the full performance and concentrate on your core business.

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Discover your potential too!

Would you like to get more out of your e-business? Whether innovative store solutions or sales portals: based on your wishes, we develop strong-selling e-commerce offers that will inspire your customers.

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Answers to frequently asked questions about Akeneo

FAQ - Akeneo Product Data Management & Integration

What is Akeneo?

Akeneo is a powerful, open source-basedproduct information management system (PIM). It helps companies to centrally record and maintain product data and display it across various channels - e.g. in online stores, catalogs ormarketplaces.

What is CGI-Akeneo?

CGI-Akeneo refers to the use of CGI-based processes to automate data imports or workflows within Akeneo. Product data from external systems (e.g. ERP or PLM) can be regularly imported, enriched and automatically exported.

Why use an open source PIM like Akeneo?

Anopen source product data management system like Akeneo offers maximum flexibility, no license costs and an active developer community. It can be individually expanded, adapts to your system environment and grows with your product catalog.

How does burgdigital support Akeneo integration?

We analyze your existing product data structures, plan the system architecture and integrate Akeneo into existing stores (e.g. Shopware ), CMS (TYPO3) or third-party systems (e.g. PIM, DAM, ERP). We also offer our ownsoftware developments, e.g. for the automation of workflows with CGI or API connections.

What is Akeneo used for?

Akeneo is a powerful PIM (Product Information Management) solution that enables companies to centrally manage and enrich product data and distribute it to various sales channels. It ensures consistent product information in online stores , marketplaces, catalogs and ERP systems - especially for large and multilingual product range structures.

Is Akeneo free of charge?

Yes - there is a free Community Edition of Akeneo, which is sufficient for many use cases. In addition, Akeneo offers paid versions (Growth and Enterprise Edition) with extended functions, support and cloud hosting, which are particularly suitable for larger companies or more complex requirements.

Why Akeneo?

Akeneo impresses with an intuitive user interface, a strong API connection and a high degree of flexibility in data maintenance. The solution is ideal for efficiently structuring product data, avoiding redundancies and achieving an optimal time-to-market - especially in combination with Shopware or other e-commerce systems.

Together we realize your visions!

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Pauline Eilert
Project Manager

pauline.eilert@burgdigital.de
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Eugen Schitik
COO
Head of Projectmanagement

eugen.schitik@burgdigital.de