With Shopware 6.8, the existing B2B Suite will be discontinued and completely replaced by the new...
Custom Doofinder Product Search for Shopware 6
In product search, it is not only about speed and relevance – design, structure, and user guidance are just as crucial. Standard solutions quickly reach their limits here.
Doofinder provides powerful search technology. Our API-based layer extends it to tailor structure, design, and user guidance precisely to your shop’s requirements – without compromising performance or stability.
Contents
From search technology to search experience
Relevant search results are only the beginning. It is the structure, presentation, and user guidance that determine whether product search is perceived as a functional feature or as a compelling user experience.
As requirements for design, content structure, and brand presence increase, this layer moves ever more into focus. Standard integrations provide a solid foundation – but bespoke Shopware 6 projects require greater flexibility in implementation.
Doofinder in Shopware 6: technological foundation, not a UX framework
Doofinder provides a powerful technological foundation for product search in Shopware 6. As a search technology, its focus is clearly defined: delivering relevant results quickly and reliably.
Questions around structure, presentation, and user guidance are deliberately not decided at the technology level, but at the integration level. It is precisely at this interface that simple plugin use is separated from a truly bespoke search solution.
Our agency solution: Custom search layer via the Doofinder API
Our API-based Doofinder integration targets precisely the layer that standard setups leave untouched: the design of the search experience. It originated in a demanding Shopware 6 project for Hailo, where stringent requirements for structure, design, and user guidance were the top priority.
Instead of coupling search logic and presentation via plugin templates, Doofinder is connected directly through the API. The custom-developed layer takes full control of layout, content, and UX in the frontend, while Doofinder continues to handle relevance and performance.
This creates a product search that is consistently aligned with the shop and the customer journey – not with the limitations of a standard plugin logic.
Doofinder API data flow
The search is fully processed by Doofinder. The custom search layer controls how results are displayed, structured, and integrated into the shop’s user journey – high‑performance, flexible, and tailored precisely to the shop.
More than products: Integrate content into search strategically
The custom search layer unlocks new options for shaping the content of the search experience. In addition to products, you can deliberately integrate other content types, such as editorial articles or advisory formats.
In this way, search becomes a central entry point that not only leads users to products, but actively supports them in their decision‑making process.
Scalable agency service instead of a one‑off solution
The search layer originated from a demanding project for Hailo and was designed from the outset to work beyond this initial use case. Today, it is a reusable agency solution that can be applied flexibly to additional Shopware 6 projects and adapted to different requirements.
This means the focus is not on a single use case, but on an approach that can adapt to new requirements, brand identities, and business models.
Does the individual search layer affect the performance of the Doofinder search?
No. The search itself continues to be processed entirely by Doofinder. The custom search layer only controls how results are presented, structured, and embedded into the shop’s user journey on the frontend. Speed and stability of the Doofinder search remain unchanged.
Is this solution tied to the Doofinder plugin for Shopware 6?
No. Integration is handled directly via the Doofinder API. The only requirement is an active Doofinder licence. The search layer can be used independently of a traditional plugin structure.
Which Shopware 6 projects is this solution particularly suitable for?
The API-based Doofinder integration is ideal for shops with high demands on UX, design, and content structure. Whenever standard integrations are not sufficient, the custom search layer provides the required flexibility.
What experience does burgdigital have with Doofinder?
burgdigital is one of only eight Doofinder Preferred Partner agencies and works in close collaboration with Doofinder. This expertise enables us not only to integrate the search technology, but also to extend it strategically and tailor it to specific Shopware requirements.